Android

Introduction
Introduction
This paper will evaluate and analyze the current posture and strategy of Googles humanoid division and provide the authors strategic recomm kiboshations for the company. Android is a software package for distribution in vigorous cellular smartphones. Google offers this software to smartphone manufacturers at no cost.
patience Situational Analysis
Industry Situational Analysis
Dominant Economic Characteristics of the Industry Environment
When evaluating an labor environment, the two most important factors to look at are the industrys market coat and growth rate. The market size for the smartphone industry in the introductory get of 2009 was 36.5 million units. The market size for the first quarter of 2010 was 54.3 million units. At an average price of $130, the 2009 and 2010 markets come to $4.75 gazillion and $7.06 billion, respectively. (Tudor, & Pettey, 2010) It is expected to continue increasing by 24.5% into the end of next year. (Android Windows Phone, 2010)

Industry Key Success Factors
In the smartphone phone industry there are several characteristics unavoidable in sanctify to operate as a winning competitor. In order to compete effectively, a smartphone company must possess the following attributes:
1. Innovative - products become trendy features.



information in line with market demands.
2. Reliable - Products have honest battery life and reception. Technical support is easy and helpful. Product quality must meet its purpose.
3. Expandable - Products offer  triplet party applications. Products receive timely software updates.
4. Usable - Products have intuitive user interface. Products are designed well.
5. Financial force - For product development shifts. For promotion. For acquisitions.
Driving Forces shaping the industry
In the smartphone industry there are several forces shifting its direction and growth. The quintuplet main factors are as follows:
1. Geographically advancing usage of the Internet.
2. A new...If you want to get a full essay, order it on our website: Ordercustompaper.com



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