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Thursday, February 21, 2013

Organizational Change And Tata Motors

Organizational Change and Tata Motors
This is the case about Tata Motors Indias largest automobile company, with revenues of Rs. 32,426 crores (USD 7.2 billion) in 2006-07 (tatamotors.com, 2008). The companys 22,000 employees are guided by the vision to be outperform in the manner in which we operate best in the products we deliver and best in our value system and morals (tatamotors.com, 2008).
In recent eras Tata Motors have faced a carve up of challenge especially from the growing competition and globalization. To fight down hindquarters these external evils, Tata Motors came out with plans of expansion to fight back competition via nuclear fusions and acquisitions and to fight back globalization it decided to calculate laid costs and thereby lay outd the worlds cheapest car. But all these activities had severe implications on its internal organizational change. Change was seen both on the charge and at the employee level. At the management level change was seen for keen costs and providing the cheapest car to the world market and at the employee level change was seen because of the much needed Tata Motors to merge with Daewoo, which caused a lot of change in its employees.

In 2004, Tata Motors took over Daewoo Commercial fomite Company of Korea.

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Tata Motors main causative for acquiring Daewoo Commercial Vehicles was to get a foothold in Korea and expand enormously and secondly to use Daewoos technology so that it can introduce high tonnage trucks in the world market. Thus this merger with Daewoo gave Tata a high end technology, global footprint and a new product portfolio (The Hindu Business Line, 2004). The main motive for Tata Motors to acquire Daewoo was because of the still competition from other Asian players which take the takeover move which is external in nature.
Tata Motors when they were signing the deal, forward that they went for a due diligence with Daewoo Commercial Vehicle. At that time Tata management started talking with its floor level employees and realized that...If you requirement to get a full essay, order it on our website: Ordercustompaper.com



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