Advertising and Modern Culture

In the early 1900s ad was simple, you were shown a picture of the carrefour and told what it would enable you to do. For example: a Coca-Coal advertisement from 1905 showed two women at a table drinking the well-known beverage. The slogan get word Coca-Cola Revives and Sustains.         By the 1920s the advertising culture began to change dramatically. Advertisers started to severance from promoting the product and its characteristics, to connecting products and services with life styles and values (Prewitt). Advertisers began to create an stick out of what the average American should look like, act like, and possess. Because of this, people began to be more obsessive and self indulgent, which has shaped the way American culture is today.

        When modern advertising first took off, people were forced to work more hours to produce more products. Between 1973-1988 employees had less(prenominal) time for their families, their recreation and leisure time decreased from a median of twenty-six hours per hebdomad to under seventeen hours per week (Pool). In 1990 the average employed American was on the contemplate an additional month a year compared to twenty historic period earlier. Which would account for the reported one third of American children who were care for themselves by the end of the 1980s (Pressman).

The positive effects of advertising are that they keep our economy from crashing to the ground. By keeping silver constantly circulating throughout the United States, it enables people to digest a higher(prenominal) standard of living. This means more toys, break in toys, and bigger toys. Advertising also creates more jobs for people with higher incomes; this allows them to support themselves and their loved ones (which also contributes to more consumption).

Another intimacy about advertisers is that they claim to be informing people of unexampled products and services, but if that were...

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